Colby June Process Video
One of the best parts of my job is opportunity I have to work with other ardent creatives. I truly enjoy working with impassioned professionals who really consider their work a life-calling. It is inspiring to be in their presence and collaboration with passionate people always has an enormously positive effect on the creative process at Colby June.
However, the initial stages of the process are incredibly personal and solitary. In those initial weeks, words cannot describe the collection yet. I’m simply evoking a feeling or a sense of something through my physical pieces. It’s a highly visual and surprisingly non-verbal process.
Once, that phase is complete, I get feedback from my partner Amanda on the final designs and we dive into the story creation. The collaboration of a brilliant group of creatives, brings the narrative of the collection to life. From our photographers and videographers, to the models, our PR team to the stylists, each person tells the story through their own lens. The collaboration of everyone makes the whole greater than its parts and I am incredibly grateful to work with the team I do at Colby June.